My mother used to say: “beware the comfort zone.” What is the comfort zone? Precisely those with whom you are already connected and familiar. Your comfort zone is the people around you, who for the most part, already agree with you because they already have a similar set of values and experiences as you do. Here’s the thing: nothing really happens inside the comfort zone. Nothing changes in this area (that is why it is a comfort zone). A hazard if you are up to things is that this can appear quite the opposite in the short term, because within your circle there may be a lot of receptivity for your ideas and strategies. You may get people excited and talking.